Shopper Vista Inteligência - Conexão entre os shopper e as marcas

CONNECTION 
BETWEEN SHOPPERS
AND BRANDS

EXPERIENCE and sensorialization

Values

Excellence in collecting and analyzing information Personal and intellectual integrity Respect at professional level towards clients and partners Commitment to the overall process of reaching knowledge.

Valores shopper Vista
Missão Shopper Vista

Mission

To understand connections between shoppers and the brand and build channels between both; therefore, contributing to the shoppers experiencing and sensorial recognition of the brand. 

Vision

To become a reference point in the analysis of “Shopper Insights” providing valuable information for the blooming of our client’s enterprises.

Visão Shopper Vista

Solutions
Studies for the Optimization of

Soluções Shopper Vista - estudos para a otimização
Diferencial shopper Vista

Differentials

Broad experience in Marketing Research methods and retailing for all social classes
and across the entire Brazilian territory


Innovations in retailing 


Senior Customer Service 


Commitment to address viable solutions to clients.

Professional

Marketing consultant with more than 20 years of experience with projects in the areas of retailing and shopper insights or consumer behavior. Acquired experience as: 

General director for the development of the areas of Shopper and Retailing in Ipsos Brazil, developing useful tools used by the company worldwide. 


General director of Data Popular, a company which is reference in the industry for its knowledge on the “bottom of the pyramid”

 

market segment  Director of GSMD, marketing consulting business focused on retailing and distribution.


Economist responsible for the research of conjuncture retailing commerce of the Commerce Federation of Sao Paulo.

 
Manager of competitive intelligence area of Credicard.


Economics professor at Mackenzie University   

Sonia Bittar

Process

  • Methodology and Sample Planning 
  • Team Choice 
  • Data Analysis 
  • Strategic and Tactical Analysis 
  • Follow up

Job Partners

  • Qualitative and Ethnographic Field
  • Psychologists and anthropologists
  • Quantitative Field - Intercept POS Note
  • Recording and Filming
  • Cati - 150 views
  • Consultants and Retail Store Design
  • Statistics and Data Processing
  • semiotics
Clientes Shopper Vista

Clients

Clients under technical responsibility
of Sonia Bittar at Shopper Vista.

See more clients Clientes atendidos

Contacts

CONNECTION BETWEEN
BRANDS AND SHOPPERS

Sonia Bittar

55 11 2691 9122 55 11 9 9332 2343